Retail in vietnam navigating the digital retail landscape. The figure of the total population of each country is drawn from the global estimates listed in the cia world factbook, unless otherwise stated. Vietnam was chosen as a country for our critical incident because of differences in the most famous and important cultural models and the increasing importance of vietnam as a business partner for european markets regarding international trade and investment. In this article we point out most common ways on how to build good relationships with potential partners in vietnam. The vietnamese believe in the teachings of the early chinese philosopher confucius which emphasise the importance of relationships, responsibility and obligation. Culture and customs of vietnam cultures and customs of the world mcleod, mark w on. Vietnamese slowcook business culture and an american fastfood business culture where time is money, and meetings are for getting down to business. Many nations have adopted policies to open their economies both domestically and internationally, to support freemarket economic systems, and to highlight their potentials to create additional opportunities for international trade and.
Vietnam is also a collectivist country and community concerns will almost always come before business or. Doing business reform making it easier to do business. Vietnamese commercial relationship has grown since the united states lifted its trade embargo against vietnam in 1994 and the two countries renewed diplomatic relations in 1995. As members of a collectivist society, the vietnamese often prioritise the needs of the group over those of the individual. B2b2c business to business to consumer model source. They will be looking for honest commitment to the relationship from you. Cultural atlas vietnamese culture business culture. All you have to do is select the type of places youd like to include restaurants, museums, etc. A reference guide for entering the viet nam market.
Vietnams historical, political and economic development as well as of its present legal system and business environment. Vietnam has been joining wto, and it opens a lot of opportunities to foreign companies who want to do business with vietnam. Dos and donts for business practices in vietnam amcham. Vietnam officially the socialist republic of vietnam is theeasternmost country onthe indochina peninsula in southeast asia. Dos and donts for business practices in vietnam do not compensate anyone for promises compensate them only for provable performance. The guide to business culture and etiquette in vietnam will allow you to understand how business culture and business etiquette rules affect negotiation in vietnam. The main objective of this doing business with vietnam guide is to provide you with basic knowledge about vietnam. In particular, how does a knowledge of vietnamese business culture, and history, help to clear up misunderstandings especially involving. Beattie examines the central metaphors of the vietnam war and their manifestations in american culture and life. International business in vietnam is mainly conducted in english. Vietnamese cuisine uses the freshest ingredients, always prepared with love. Titles are very important in the vietnamese business culture as status is gained by education and age. Business class passengers may also choose from a selection of global delicacies and familiar favorites to suit all tastes. There is also a small number of christians and muslims, and in some villages they worship animals, plants.
Use both hands or the right hand only to receive a business card. Details starting a business in vietnam procedure, time and cost. It is, however, polite and appreciated when foreigners use the native language when possible so if you do not speak vietnamese, it might be wise to hire a translator. Introduction in the last twenty years, the world has become a smaller place and global markets are growing rapidly. Top 10 challenges of doing business in vietnam tmf group. Business culture and business etiquette in vietnam. This doing business guide in vietnam advise companies about how to start doing business in vietnam.
The paper first examines the developing vietnamese business climate and. This handbook provides basic reference information on vietnam, including its geography, history, government, military forces, and communications and transportation networks. New and improved infrastructure and technologies have made it easier for people to travel, buy, and sell anywhere in the. Networking is a very important part of business in vietnam. Doing business in vietnam a cultural guide esmond d, smith, jr. Vietnam has one of the fastestgrowing, most vibrant economies in asia. Vietnam is a burgeoning market for us business people.
Business etiquette in vietnam customs and tips vietnam. Face often means ones pride in public and saving face is meant to avoid publicly humiliating someone, especially at work. The accepted style of dress for a business meeting in vietnam is conservative a dark colored, uncontentious suit and tie are customary for men. Vietnamese society has a fair amount of public etiquette. Vietnam is very proud of its rich culinary culture, a perfect blend of east and west recognized across the globe. Culture and customs of vietnam cultures and customs of. Personal relationships play a large role in vietnamese business culture. When youre done, you can download your vietnam travel guide to your phone or tablet, or print it as a pdf. Historical and political setting for more than one thousand years, until a. This profile of the vietnamese cultural community is one of the many projects undertaken by the.
The culture of vietnam has undergone changes over the millennia. Do not assume that either the laws or regulations presently in effect in vietnam will not be changed to your detriment before andor after a. This guide, doing business in v ietnam, provides a high level overview of the practical aspects of doing business in v ietnam, including the common types of business entities used by foreign investors to enter the vietnam market, and the taxation and regulatory environment. This guide is not intended to replace one stereotype of this culture with another. Vietnamese diplomatic ties have been restored, many american businesses are hoping to be in on the development opportunities offered by what some analysts consider to be asias newest economic tiger.
Vietnam is a developing country that has been transitioning from the rigidities of a centrallyplanned economy since 1986. Pdf what practical issues can arise when doing business in vietnam. Vietnam crosscultural and language training communicaid. Unesco as world heritage sites, emphasising its rich culture and biodiversity. Vietnam became an official negotiating partner in the transpacific partnership trade agreement in. Doing business with vietnam guide produced by ima in association with the. Vietnamese colleagues will be interested to know your age so they can address you properly. The term globalization is often used to describe the increase of interactions and integration among people, corporations and governments around the world. You can download this cultural profile in an easytoread pdf format that can be. In vietnamese business culture, suits and ties in subdued colors are the norm. It reports on the findings of a study of vietnamese businesses in london that has explored the influence of traditional vietnamese culture on business practice. Literacy rates are high in vietnam and learning is emphasized in science, technology, market reforms, economy, and business. Understanding vietnamese business culture for your.
Understanding how vietnam business culture operates. It isbordered by china to the north, laos to thenorthwest, cambodia to the southwest, and the south china sea referred to in vietnam as the east sea. Asian culture interprets the respect you show someones business card to be indicative of the respect you will show the individual in business. With its low cost of livingand numerous places toexplore, vietnam is oneof southeast asiasfavorite destination fortravelers from all walks oflife. Vietnam briefing offers a basic understanding of vietnam s business etiquette and culture, which can pave the way for better communication and agreements. The harvard intext citations or oxford footnoting methods are recommended as they are widely used and taught to students doing the pip. If you intend to conduct business with vietnam, you should be aware of the ways in which its culture differs from that of the uk. Welcome to 2019 doing business in viet nam foreword by the prime minister 1. Understanding vietnamese business culture and etiquette. Vietnam entry and exit form m3 is required of all foreign passengers arriving in vietnam by air. Doing business with vietnam guide by doing business guides issuu. Business culture communication vietnamese companies tend to be very hierarchical in nature.
Vietnam traditional culture, vietnam travel service. Traces of these can beseen in many of thecountrys architectureand cuisine. Thirdparty introductions are almost a necessity, as vietnamese people prefer to work with those they know and trust. Understanding national culture has become increasingly important in this new era, when the world is more interconnected, globalized, and has fewer boundaries. Getting to know how to address vietnamese in vietnamese business culture. In vietnam, people generally enter a meeting in order of importance the highest. Beautiful placesyou shouldcomeof all the colonizers,china and france has hada lasting impression onthe vietnamese culture. Vietnams public and business etiquette do and donts. Culture affects the range of strategies that negotiators develop as well as the tactics. Starting a business vietnam figure starting a business in vietnam score procedures 58. Culture and customs of vietnam cultures and customs of the world. Blending history and cultural criticism in a lucid style, this provocative book discusses an ideology of unity that has emerged through widespread rhetorical and. Business cards are exchanged on initial meetings and should be presented with both hands.
The syllabus does not prescribe a referencing system for your resource list but does recommend using a consistent and correctly formatted referencing system throughout the pip. Angel cantero diane garnier david anson khiem nguyen dinh charline michoulier. Religion many vietnamese practice cao dai which is a combination of mahayana, buddhism, confucianism,and taoism. With the vietnamese economy opening up, more and more foreign companies want to invest in vietnam. To walk into a business meeting in vietnam, open the books, and start talking about how much can be profited from the project is simply not an option. Vietnam joined the world trade organization in january 2007, which has promoted more competitive, exportdriven industries. Statistics describing the countrys linguistic, religious and ethnic demographics are based on its most recent national census. This guide, doing business in vietnam, provides a high level overview of the practical aspects of doing business in vietnam, including the common types of business entities used by foreign investors to enter the vietnam market, and the taxation and regulatory environment. For more addresses check the ss business directory vietpages 2009 queensland. Business etiquette, language and culture doing business. Understanding vietnamese business culture understanding national culture has become increasingly important in this new era, when the world is more interconnected. According to scholarly sources, the culture of vietnam originated from nam vi. This information is intended to familiarize military personnel with local customs and area knowledge to assist them during their assignment to. School of management, marketing, and international business college of business and economics, the australian national.
While vietnam is a land of opportunities you need to have some level of understanding of the vietnam business culture in order to unlock those possibilities. The form will be handed out to you either on the airplane or when you arrive at a vietnam airport. Pdf download eflipbook available on the guide website. The country is friendly to new development from us companies, and the location is ideal for a number of industries, including textiles, tech, and raw materials.
Business etiquette, language and culture doing business with. After you fill in the form, please return it to the immigration officer who will stamp your passport with a visaonarrival, or give you an entry stamp if you already have a prearranged visa. An introduction to doing business in vietnam 201819. Founded in 27th may, 1995, vietnam airlines is the flag carrier of vietnam and the major carrier in the south east asia, operating 94 routes to 22 domestic and 29 international destinations with an average of 400 flights per day, connecting the worlds major cities to mesmerizing travel destinations in vietnam, laos, cambodia and myanmar. Business negotiations between american and vietnamese. The guide also covers some practical issues faced by investors. The concept of face is very important in asian culture in general and vietnamese business setting in particular. This guide aims to provide a route map of the way ahead, together with signposts to other sources of help.
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